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Click on image above to view
the Yo-Zuri Catalog in PDF format.
For over 50 years,
Yo-Zuri has led the fishing tackle industry as its leading manufacturer of
quality fishing products. Yo-Zuri lures are known worldwide as the most
innovative and effective of their kind. Experienced anglers know that
Yo-Zuri lures catch fish like no other brand. With advanced features such
as magnetic weight transfer systems and computer aided hydrodynamic
designs, Yo-Zuri lures are unquestionably the best performing of their
kind. Yo-Zuri is also a highly advanced manufacturer of fishing lines and
leaders. Unlike many companies that simply outsource their fishing lines,
Yo-Zuri continues to develop and experiment with high performance fishing
lines at it's exclusive manufacturing facility. Please take your time and
enjoy the diversity of quality products represented on this web site, and
keep coming back for previews of the newest and most effective fish
catching products available anywhere.
Yo-Zuri Surface
Cruiser
The Surface
Cruiser is a popular topwater bait that swims
from side-to-side like an injured baitfish when jerked or trolled slowly
for a "searching" fish appearance. This pencil-type lure is a
must for surf fishing.
Yo-Zuri Bonita
Yo-Zuri Bonita is a solid
body, vibration-type lure that has gained a big following among high speed
saltwater trollers. Its trolling action imitates the movements of Bonita,
mackerel and other baitfish favored by the big game fish. The Bonita is
durable enough to withstand numerous toothy attacks and keep catching.
 Yo-Zuri Surface Bull GT.
Big lure, big results! This
lure is big and durable enough to tackle the toughest predators. Excellent
for long casts with outstanding surface action. If you are serious about
hooking the really big ones, then this plug may be No. 1 on your list.
Floating, 7 3/4", 3 1/2 oz.
Yo-Zuri Crystal
Minnows

Crystal Minnows feature a highly
reflective holographic finish that reflects all subsurface light and gives
gamefish a target even in murky water. Over-sized 3-D eyes and raised
molded gill plates add to the realistic appearance. Crystal Minnows have
an incredible side to side action, and are equally effective when worked
with a twitch-stop-go manner or with a steady retrieve. Want to get bit?
Fish a Crystal Minnow ! T's has our favorite 9 color patterns for West
Coast Saltwater species in both floating (will retrieve 12"-18"
below surface) and sinking (sink 2-3 feet per second, retrieve 2'-4' below
surface) models.
Yo-Zuri 5" Mag
Darter

The Mag Darter features Yo-Zuri's
incredible Magnet-Weight Transfer System . On casting, the magnet and
steel balls inside shift to the back of the lure for maximum casting
distance. On the retrieve, the balls are locked in the belly of the lure
(via magnetic attraction) to provide a balanced, irresistible wiggling
action that mimics an injured baitfish. The highly detailed, etched,
holographic finish, over-sized 3-D eyes, and raised gill plates make these
baits ultra-realistic. Ultra sharp stainless steel treble hooks ensure
quick hooksets, while through-wire construction adds strength and
durability for fighting the really big fish. Mag Darter models float when
still, and dive upon retrieve. Try these on breezing yellowtail, dorado,
and tuna
Yo-Zuri Hydro Tiger

The Hydro
Tiger is constructed with a stainless steel
internal harness. This topwater lure offers excellent popping action and a
super-reflective finish that draws thunderous strikes from all species of
gamefish. When rapidly retrieved, the Hydro Tiger produces a side-to-side
darting action.
Yo-Zuri MAG Popper
Mag
Popper baits are the most ingenious
lures ever made, featuring a unique Magnetic Weight Transfer System™
which delivers longer casts than any other topwater lure. When cast,
internal steel balls roll to the tail to maximize casting distance. On
retrieve, the balls are magnetically locked to maintain a tight, balanced
wiggling action. Great chugging/popping action!
Yo-Zuri Hydro Squirt

With an incredible
translucent finish that mimics one of nature's best baits, the
Hydro Squirt
is perfectly suited for either casting or trolling to nearly any saltwater
gamefish! It's irresistible finish, tough through-wire construction, and
super-sharp hooks make this a must-have for anglers.
Click on either image to
order your fishing magazines!!
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